President Lyndon B Johnson was renowned for his domineering, sometimes abrasive, personality, and the “Johnson treatment”—his aggressive coercion of powerful politicians to advance legislation was his most often used tactic. This led to his nickname “Bull” Johnson.
A lesson from LBJ in how to smash an opponent.
Legend has it that LBJ, in one of his early congressional campaigns, told one of his aides to spread the story that Johnson’s opponent fucked pigs. The aide responded “Christ, Lyndon, we can’t call the guy a pigfucker. It isn’t true.” To which LBJ supposedly replied “Of course it ain’t true, but I want to make the son-of-a-bitch deny it.”